Brand Trust

I Pre-Ordered a Framework to Stick It to Apple. Then They Stuck It to Me.

Framework built its reputation as the anti-Appleโ€”modular, repairable, consumer-friendly. But when they raised prices on pre-orders, they betrayed the very customers who switched to stick it to Apple. This is a cautionary tale about the limits of mission-driven branding.

MG’s Dirty Little Secret: Your New Car Might Be a Rolling Pirate Copy

MG’s aggressive comeback in global markets may be built on shaky legal ground. Reports suggest the software inside some MG vehicles may be unlicensed, turning legitimate-looking cars into rolling legal liabilities. For buyers, the lesson is stark: in 2025, the software in your car matters as much as the engine โ€” and a single licensing misstep can destroy the entire ownership experience.