Stop Building Features. Start Defining Outcomes: The Three Columns Every AI Product Manager Must Rewrite Now
AI models are becoming infrastructure. The real value shifts to product managers who can define, attribute, and price business outcomes from non-deterministic agents. This article reveals the three columns every AI PM must rewrite: deliverables from features to outcomes, pricing from usage to outcome-based (but only if you can attribute), and acceptance criteria from pass/fail to attribution clarity. The boomerang of fuzzy ROI is coming for those who don’t adapt.