Personalization

YouTube Has 2 Billion Users and Still Can’t Guess Your Language

YouTube can predict your next video with eerie precision but makes you scroll past Abkhazian, Afar, and Akan every time you want English subtitles. The real failure isn’t alphabetical sorting—it’s a platform with unlimited personalization data refusing to use it for something as basic as language selection. The fix is trivial. The indifference is the story.