Metrics

Your AI Agent Runs Perfectly. It’s Still Worthless.

Most teams measure AI agent success by task completion—green logs, no errors. But a perfectly executed task can deliver zero business value and zero user trust. This article reveals the three independent layers of agent evaluation (task, business, trust) and why measuring only the first is a recipe for technically flawless but commercially irrelevant products.

Stop Obsessing Over Averages. Your User Segmentation Is a Lie.

Most analysts waste hours arguing over arbitrary cutoffs—like whether a ‘high-tier’ user spends $8,000 or $10,000. But the exact number doesn’t matter. Real user segmentation isn’t about drawing lines in the sand; it’s about choosing dimensions that directly link to business actions. If your tiers don’t tell you what to do next, you’re just looking at vanity metrics.