Stop Calling It an Easter Egg. Jurassic Park’s Making-of Book Is the Most Brilliant Product Placement Ever.
That book in Jurassic Park isn’t a joke—it’s a masterclass in self-promotion. The question isn’t about trivia; it’s a status game where fans prove their depth by recognizing the meta-loop. This inverted product placement collapses fiction and commerce, making you feel like an insider. The real lesson: make your audience sell for you.