MapQuest Is Back. It’s Actually an Ad Farm in a Trench Coat.
MapQuest’s resurgence isn’t a 90s comeback story; it’s a cautionary tale. Owned by ad-tech conglomerate System1 and running on open-source OpenStreetMap data, this zombie brand proves that every ‘alternative’ platform is just an ad farm in a trench coat, monetizing your frustration with Big Tech.