Market Research

Market Research Is a Corporate Scam. AI Is About to Kill It.

Market research hasn’t been about discovering truth for decades—it’s just corporate politics with a shiny PDF cover. With 70% of industry costs tied up in begging people to take surveys, AI-driven synthetic users trained on free social media data will collapse this bottleneck to zero, rendering traditional research skills obsolete.

Market Research Is Dead. AI Isn’t Just Replacing Researchers—It’s Replacing the Respondents.

The market research industry is facing a 90% cost collapse, but not for the reasons you think. AI isn’t just automating report writing; it’s replacing human respondents entirely with synthetic users trained on social media data. If you work in insights, your career moat just evaporated.