Your ‘Million-Dollar Idea’ Already Has a Tombstone
Most startup founders are delusional: they believe their idea is unprecedented. But a quick search through the corpses of failed ventures reveals that almost every ‘new’ idea has been tried—and killed—before. The real talent isn’t in dreaming up something original; it’s in learning why the last ten people died, and then building a path around their graves. Before you build, dig through the history.