The β¬550M AliExpress Fine Isn’t Protecting You. It’s Building a Digital Wall.
The EU’s β¬550M fine against AliExpress looks like consumer protection, but it’s really a geopolitical trade barrier dressed up as safety regulation. By holding platforms liable for millions of third-party sellers β something structurally impossible to fully police β the EU is effectively forcing non-European platforms to build costly compliance infrastructure or face exclusion. The result for shoppers: fewer products, higher prices, and a more curated, less affordable internet.