SEO Is Dead. AI Search Is Rigged, And Your Brand Is Already Losing.
You’ve spent years mastering Google’s rules, but the game has fundamentally changed. AI search engines promise objective answers, but they are actually a new frontier of algorithmic bias. In the insurance industry, brands that master AI Engine Optimization (AEO) are manipulating the black box to dominate visibility. If you’re still doing traditional SEO, you’re already invisible.