Ad Tech

Why.com Is Just a Side Project. Your Premium Domain Is Worthless.

When someone casually launches a side project on the premium domain Why.com, the internet’s first reaction isn’t aweβ€”it’s confusion over why Reddit’s bots didn’t delete it. This absurd moment reveals a brutal truth for builders: your biggest obstacle isn’t branding or product quality. It’s getting past the algorithms that control who actually sees your work.

The Web Is Dead. Your Browser Just Replaced It.

A new browser doesn’t load websites β€” it generates them from scratch using AI. It promises a cleaner, faster web by removing the clutter of the actual web. But the real disruption isn’t accuracy or speed. It’s ownership. When your browser generates pages instead of loading them, publishers lose their direct relationship with readers, and the web shifts from destinations to services. The browser becomes the gatekeeper, reconstructing reality based on a model’s assumptions about you. The web isn’t being summarized. It’s being replaced.

Echo Chambers Aren’t What’s Making You Crazy

People don’t become extreme because they never hear opposing views. They become extreme because they keep hearing the worst versions of those views. Bad arguments from opponents act like a vaccine β€” they strengthen your original beliefs instead of challenging them. The algorithm ensures you only ever see the dumbest counterargument, and every time you crush it, you build a fortress around your own beliefs.

Apple Doesn’t Care About The Ad Industry. It’s Using The Law To Kill It.

The Interactive Advertising Bureau is begging Apple to join the policy conversation. But Apple’s entire brand is built on treating targeted ads as a threat. By refusing to cooperate, Apple is letting regulators kill open adtech, while quietly building its own privacy-safe walled garden. The ad industry is begging its disruptor to save it.

The ‘Parents Need to Parent’ Argument Is the Best Case for Social Media Regulation

Three in five Americans want stronger social media oversight, yet the debate remains stuck. The reason? The opposition’s favorite argument β€” “parents need to parent” β€” doesn’t just fail. It accidentally concedes that platforms are too dangerous for individuals to manage alone, making it the strongest unintentional case for regulation ever made.

You’re Not Powerless Against Surveillance. You Just Need to Be More Disgusted.

Individual privacy tools can’t fix a structural power imbalance. The real solution is social stigma: treating corporate surveillance like a peeping tom. Disgust β€” not technology β€” has historically made powerful behaviors unthinkable. It’s time to make constant recording socially repulsive, not just technically avoidable.

You’re Not the Audience Anymore. The AI Is.

Time magazine is now serving ads directly to AI agents β€” not to humans. This marks a fundamental shift: publishers are no longer optimizing for readers but for algorithms that gatekeep information. The ads aren’t meant to persuade you; they’re meant to influence the AI’s future behavior and training data. You’re no longer the audience. The machine is.